Welcome, I’m Glad You're Here!
This is the space where creativity meets strategy, where soulful entrepreneurs and yoga teachers learn how to share their magic online without losing their voice (or their sanity). I believe marketing should feel authentic, inspiring, and maybe even a little rebellious. Because your business isn’t cookie-cutter — and your content shouldn’t be either.
MEET THE FOUNDER
Hey beauty, I'm Edwina
I'm wildly passionate about helping yoga teachers and heart-led creatives in business shine their unique brand online. I get it as I'm a yoga teacher and ayurveda wellness guide, in the trenches running my business too.
I will guide you to embody the very soul and energy of your business, to uncover it's true nature, this is Shakti Creative. Then I'll take that vision and energetic brand blueprint and make pure magic, this is my super power.
I want to see you unlock your creative potential and build a personal brand that is truly inspired. By creating online content that attracts and engages your dream clients. And in doing so, grow a business that not only feels aligned but also generates the income you deserve. I’ll guide you to show up online with confidence and authenticity — so your presence feels magnetic, sustainable, and unapologetically you.
Ain't no vanilla here.
Fun Facts About Me
THE STORIES THAT MAKE ME WHO I AM
I live off-grid on 300 acres on the Mid North Coast of NSW, raising two boys, a veggie garden, and a flock of very opinionated chickens — all while building our farmhouse from a vintage caravan called Margot.
Speaking of chickens… yes, I will introduce you to them by name if you ever come over for chai.
I’m a yoga teacher who weaves feminine-form Ayurveda and sadhana into everything I do — from content creation to community building.
I lead sacred pilgrimages for women through India that blend devotion, creativity, connection and a whole lot of fun.
When I’m not creating content or coaching, you’ll usually find me trying to surf, in the garden or my nose in a period novel.
I dream of writing my own novel from a heritage home in the foothills of the Himalayas one day.
My approach to marketing? A little rebellious, deeply creative, and always aligned with your soul’s work.
My Zone of Genius...
Soulful Storytelling – content that’s human, magnetic & deeply connective.
Creative Strategy – turning a million ideas into a clear, sustainable path.
Community Alchemy – spaces where women feel seen, supported & inspired.
Sacred Simplicity – weaving simple, nourishing practices into business.
Magnetic Branding – showing up with confidence, authenticity & style.
Let’s create something MAGICAL!
Why choose me?
My career has seen me run multiple businesses over the past 15+ years, helped dozens of small businesses with online marketing, led hundreds of women in my corporate retail and human resources career that spanned 20 years.
Shakti Creative is a culmination of my love for beautiful content, expertise in online marketing for soulful businesses and passion for working with heart-led female entrepreneurs.
Blending spirituality, intuition and lived business experience to bring you online marketing and content creation that will amplify your brand, reach your ideal client and build an engaged community.
I’m also a yoga teacher, Ayurveda wellness coach, and retreat facilitator. This places me in a unique position — experienced in the industry from all sides — and perfectly positioned to support you if you’re a yoga teacher, coach, retreat facilitator, or healer.
Client Testimonial
Edwina opened my eyes to another perspective of social media. I have a love hate relationship with socials as I felt it went against some of my values. Hence I steered clear for a long time and posts were few and far between.
When I contacted Edwina for a refresh, instantly the overwhelm diminished.
Edwina's kind, gentle and supportive nature along with her expertise in this field gave me the confidence to use socials whilst being my authentic self, rather than thinking
I had to sell my soul to the devil! It's baby steps, but certainly moving in the right direction with the tools and tips Edwina has shared.
The best bit is I'm learning to have fun with my socials. Gratitude and love to you lonely Edwina.
Kay Reeves
